Turning Numbers
into Direction

Expert accounting and advisory services designed to help your business grow with confidence and clarity.

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Our Services

Comprehensive financial solutions designed to strengthen and scale your business.

Financial Advisory

Expert financial guidance to optimize capital structure and strategic decision-making.

Capital Allocation Strategy
Financial Performance Analysis
Risk Management & Mitigation
Strategic Planning

Transaction Advisory

We support investors and businesses throughout the transaction lifecycle.

Financial Due Diligence
Business Valuation
Financial Modeling
Post-Merger Integration

Accounting

Comprehensive accounting solutions to ensure accuracy and compliance.

Bookkeeping & Reconciliation
Financial Statement Preparation
Regulatory Compliance
Audit Preparation Support

Fundraising

Strategic support throughout the capital raising process to secure the right funding.

Pitch Deck Development
Investor Outreach Strategy
Term Sheet Review
Deal Structuring Assistance

Corporate Finance

Guiding organizations through complex financial strategies and restructuring.

Capital Restructuring
Debt Advisory
Mergers & Acquisitions Structuring
Working Capital Optimization

Business Development

We help businesses structure, grow, and prepare for sustainable expansion.

Feasibility Studies
Business Plan Development
Market Entry Strategy
Investment Readiness Support

Financial Systems

Designing robust financial architectures to improve control and efficiency.

ERP System Selection & Implementation
Finance Process Automation
Dashboard & Reporting Design
Finance Team Capacity Building
System Integrations & Migrations

About Us

Building strong financial foundations for sustainable business growth.

Who We Are

We are a professional advisory firm providing financial, transaction, and business advisory services to companies seeking to improve financial performance, execute strategic transactions, and achieve sustainable growth.

We work with entrepreneurs, investors, and organizations to strengthen financial management, unlock capital opportunities, and support informed strategic decision-making.

What We Do

Our services include:

Financial Advisory

Transaction Advisory

Corporate Finance

Accounting & Outsourced Finance

Fundraising Support

Business Development

Financial Systems Design

By combining financial expertise with practical business insight, we help organizations improve operational efficiency and strengthen financial governance.

Our Approach

We work closely with management teams to design tailored financial solutions that address each client's specific challenges and growth ambitions.

Clear financial insights

Transparent and actionable data.

Strong analytical support

Rigorous evaluation and stress-testing.

Practical implementation

Hands-on execution beyond just strategy.

Our Mission

“Our mission is to empower businesses with the financial insight, strategic guidance, and practical solutions they need to improve performance, unlock growth opportunities, and make confident financial decisions.”

Our Vision

To become a trusted advisory partner for businesses and investors.

High-Quality Expertise

Top-tier financial insights.

Analytical Capability

Rigorous data-driven approach.

Strategic Value

Long-term growth focus.

Our Values

We are guided by a strong commitment to:

Professionalism

Integrity

Excellence

Through these principles, we build lasting partnerships and support businesses in establishing strong financial foundations for long-term success.

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Selected Clients

At Ascend Accounting & Advisory, we take pride in serving a diverse range of clients across multiple industries, including education, healthcare, manufacturing, construction, and technology. Our engagements span both early-stage ventures and established enterprises, reflecting our ability to adapt and deliver value across business lifecycles.

Our Team

Meet the professionals behind your success

Bemnet Abebe, ACCA

Founder and CEO

A strategic financial leader with nearly 10 years of experience in corporate finance and transaction advisory. Formerly a Senior Consultant at Grant Thornton and Verdant Consulting, she specializes in business valuation, financial modeling, and investment readiness. An ACCA member with a Bachelor’s degree in Accounting and Finance from Addis Ababa University and a proven track record of supporting growth-stage businesses through outsourced CFO and strategic consulting services.

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Rebka Fekadu

Senior Financial Analyst

Experienced Finance and Tax Professional with 7+ years of expertise in accounting, taxation, and financial advisory. An MSc in Finance graduate and ACCA Part-Qualified. Worked at Grant Thornton, Verdant Consulting, and HST. Expert at guiding businesses through complex tax compliance, financial reporting, and regulatory requirements with strategic precision.

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Betelhem Desalegn

Financial Analyst

With more than 2 years experience in accounting and auditing service. Previously at TMS PLUS Firm with expertise in financial reporting, compliance and providing actionable insights for business decision making.

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Sosina Kebede

Junior Financial Analyst

With experience at Habesha Cement and ongoing ACCA studies, she is building a strong foundation to grow into a well-rounded finance professional who consistently delivers results.

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Get In Touch

We'd love to hear from you. Let's discuss your financial goals.

Our Services

Comprehensive financial solutions designed to strengthen and scale your business.

Financial Advisory

Expert financial guidance to optimize capital structure and strategic decision-making.

Capital Allocation Strategy
Financial Performance Analysis
Risk Management & Mitigation
Strategic Planning

Transaction Advisory

We support investors and businesses throughout the transaction lifecycle.

Financial Due Diligence
Business Valuation
Financial Modeling
Post-Merger Integration

Accounting

Comprehensive accounting solutions to ensure accuracy and compliance.

Bookkeeping & Reconciliation
Financial Statement Preparation
Regulatory Compliance
Audit Preparation Support

Fundraising

Strategic support throughout the capital raising process to secure the right funding.

Pitch Deck Development
Investor Outreach Strategy
Term Sheet Review
Deal Structuring Assistance

Corporate Finance

Guiding organizations through complex financial strategies and restructuring.

Capital Restructuring
Debt Advisory
Mergers & Acquisitions Structuring
Working Capital Optimization

Business Development

We help businesses structure, grow, and prepare for sustainable expansion.

Feasibility Studies
Business Plan Development
Market Entry Strategy
Investment Readiness Support

Financial Systems

Designing robust financial architectures to improve control and efficiency.

ERP System Selection & Implementation
Finance Process Automation
Dashboard & Reporting Design
Finance Team Capacity Building
System Integrations & Migrations